Smart Rinse

Smart Rinse

Children’s dental health is not always optimal.

More than 70% of children aged 8–12 years suffer from plaque build-up and more than 60% of children aged 8–12 suffer from inflamed gums.1

Effective brushing is not easy for many, especially for children. The challenges of mixed dentition and a short attention span means many are not spending the recommended 2–3 minutes when brushing.

LISTERINE® Smart Rinse for children 6+

Smart Rinse has been formulated with children’s dentition in mind. As you would expect, it is alcohol and sugar free.

Its key ingredients are cetylpyridinium chloride, which kills up to 99% of typical oral pathogens in lab tests,2 and fluoride, which strengthens teeth. Fluoridated rinses have been shown to reduce cavities by up to 40% more than brushing with toothpaste alone.3

The use of a mouth rinse can be fun, engaging and motivating to help establish good oral health routines for life. So consider recommending Smart Rinse for children over 6 who would benefit from improved oral health.


  1. Children’s Dental Health in the UK, 2003, National Statistics.
  2. Data on file 103-0120, McNeil-PPC, Inc.
  3. Driscoll WS et al. Caries-preventative effects of daily and weekly fluoride mouthrinsing in a fluoridated community: final results after 30 months. J Am Dent Assoc 1982; 105: 1010–1013.